M HKA gaat digitaal

Met M HKA Ensembles zetten we onze eerste échte stappen in het digitale landschap. Ons doel is met behulp van nieuwe media de kunstwerken nog beter te kaderen dan we tot nu toe hebben kunnen doen.

We geven momenteel prioriteit aan smartphones en tablets, m.a.w. de in-museum-ervaring. Maar we zijn evenzeer hard aan het werk aan een veelzijdige desktop-versie. Tot het zover is vind je hier deze tussenversie.

M HKA goes digital

Embracing the possibilities of new media, M HKA is making a particular effort to share its knowledge and give art the framework it deserves.

We are currently focusing on the experience in the museum with this application for smartphones and tablets. In the future this will also lead to a versatile desktop version, which is now still in its construction phase.

This side is red, 1970

Installation, 400 x 30 cm.

image: © We Document Art, Collection M HKA / Collection Flemish Community

Collection: Collection M HKA, Antwerp (Inv. no. GMC_65).

This side is red by Maurizio Nannucci had already been in the M KA collection for quite some time, but was only first presented in autumn 2002. Prior to that, the work only existed in the form of a description on paper, as a concept. Nannucci’s choice of the fluorescent red light was quite deliberate. As a viewer, you’re forced to look at it. The bright red color is the first thing that strikes you. The text is written very legibly. It is obvious and clear what it says, and yet the work causes confusion. Which side is red? Does this simple sentence refer to the color of the wall or to that of the letters? What at first sight looks like a straightforward message no longer seems so unambiguous. Nannucci is fascinated by the connection between his neon word works and the surrounding space. The two elements, art work and context, each time influence one another in a very specific manner. Nannucci’s work is described as installation art. He makes use of a variety of materials, and the work's surroundings become part of the work. Nannucci doesn't only place his neon word works in museums, but in public spaces as well. In city-settings, viewers – accidental passers-by – commonly do a double-take: are these art works that are on view or are they advertising slogans? The interplay of language, color and light lends the work a particular charisma, a force that surpasses the usual meaning of the words displayed. It is an invitation for the viewer to reflect upon this.

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Media

>Maurizio Nannucci, This side is red, 1970

>Maurizio Nannucci, This side is red, 1970

Artist

> Maurizio Nannucci.

Exhibitions & Ensembles

> Exhibition: The collection XXXIII – The Collection as a Character. M HKA, Antwerpen, 07 June 2013 - 22 September 2013.

> Exhibition: The collection I – Fall 2002. M HKA, Antwerpen, 31 August 2002 - 10 November 2002.

> Exhibition: A NON-U-MENTAL HISTORY OF M HKA – Part 2: What must be heard. M HKA, Antwerp, 11 September 2021 - 09 January 2022.

> Ensemble: NUCLEUS.

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> Ensemble: Statements and Corner Pieces.

> Ensemble: Stichting Gordon Matta-Clark.